04/20/2007 (9:06 am)

Earth Day is upon us

Filed under: Environment, Pop culture |

Kermit’s lament years ago was truer than he knew. It ain’t easy being green - sometimes. But, it’s getting easier.

It seems like green is the new black. As in, being “green”, as in being environmentally conscious is now the more fashionable thing to do.

In covering Earth Day stuff for a few years now, it feels like this year it’s really taking off. I don’t know that Al Gore can be credited for inventing environmental awareness - much like this ‘internet’ he speaks of - but I think the movie he put together may have something to do with it. Just general interest in the Global Warming debate, maybe, has sparked something.

Also, the trends in the American culture seem to recirculate every 30 years or so. With the war in Iraq drawing comparisons to Vietnam, it seems somewhat instinctual - and pardon the pun - natural that we would turn an eye more toward living organically and sustainably, a movement that really gained steam in the 70’s.

Like so many things borrowed from the past though, perhaps this is more than a trend, maybe it will become our way of life, rather than our fad diet. Hey bell bottoms and hip huggers infiltrated their way into everyday dress, were repurposed and renamed and have stuck. Who among us doesn’t have a pair of boot cut or flare leg pants?

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