WSJ shares social media content tips for businesses

By Paula Wethington

Do you want to use social media to promote your business?

You might want to read first what fans expect from social media brand pages and feeds.

Wall Street Journal has this article: Some social media tips for business owners.

A snippet:

It may seem counterintuitive, but overtly promotional content, such as sweepstakes, special offers and contests, should be only 10% of what your company’s fans and followers see …

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