Exxon Mobil’s New Environmental Ad
I knew what my blog was going to be today when I caught the new Exxon Mobil advertisement for the ENVIRONMENT over the weekend. I stopped dead in my tracks. I almost fell over. Of course no one around me understood all the fuss I made. We’re-in-the-business-of-oil-not-the-environment-Exxon Mobil was publicly announcing investment in a cleaner future. Unbelievable!
I immediately thought of the Rockefeller’s public announcement to Exxon Mobil to contribute to alternative energy sources for the environment. It was a little over a month ago. Here it is, a short time later and a commercial appears on TV from Exxon Mobil relative to technological advances to help the environment. It was a prime spot on CNN too. I heard something about cars of the future running on something other than gas. To tell the truth I was so stunned that Exxon had this commercial out, I had to go to Exxon’s website to see for myself.
It was a pretty easy presentation of facts done with videos. The videos are just enough to let everyone know Exxon is working for the environment although 2 presentations out of 3 are for same ole, same ole oil and natural gas. The first video is about drilling for oil and how new technology will allow them to drill less wells. Not such a good point. The second is about compressing natural gas. Natural gas may burn clean but the way natural gas drilling takes a toll on the surrounding area is devastating. The 3rd presentation is the charm. It’s about lithium ion batteries and their use in hybrid cars of the future. This is very good news.
So Exxon Mobil is giving up the attitude problem and finally investing in the environment. Hopefully it’s more than the other oil companies. It always sounds good that they are investing millions, but we have to remember these companies make profits in the billions so the percentages invested for the environment are ridiculously low. In mid-March I did a blog about the top oil companies and what they actually did contribute to the environment and Exxon got a big fat zero. So things are looking up from there.
http://www.media.exxonmobil.com/media/microsite/index1.html